Be Essential Kenneth Cole wanted to start a company. He had an idea, a plan and line of women's footwear. What he didn't have were the resources for space at a New York shoe show. Undaunted, Kenneth promptly changed the name of his company to Kenneth Cole Productions, inc. and applied for a permit to shoot a film entitled "The Birth of a Shoe Company." Three and a half days and 40,000 pairs of shoes later, Kenneth Cole Productions was off and running. Having grown from its footwear roots, Kenneth Cole is now a full lifestyle brand, available in more than 70 countries around the world. Kenneth Cole Productions is a brand that is forever committed to pushing the boundaries of convention and embracing the notion that, "Today is not a dress rehearsal." A visionary who believes that business and philanthropy are interdependent, Kenneth Cole's stylish collection of clothing, footwear and accessories is refined yet functional. By combining fashion with social activism, the company inspires others to look good doing good. Read more